Denny’s Saskatchewan announced on June 10 that the Riders Slam campaign is back for 2026, with the next Riders Slam Day set for Friday, June 12.
The promotion offers a $9.99 Riders Slam featuring the Original Grand Slam at four Saskatchewan Denny’s locations — Circle Drive, Idylwyld Drive and Lorne Avenue in Saskatoon, and a Regina restaurant — on the day before every Roughriders home game. For every Riders Slam purchased alongside a regular‑priced beverage, Denny’s donates $5 directly to the Saskatchewan Roughrider Foundation; proceeds have totaled $45,000 since the program began in 2023.
Dates this year run from May 22 through October 23 and are already set: May 22, June 12 and 25, July 11 and 22, August 6 and 28, September 5, and October 1, 16 and 23. The June 12 date will be the campaign’s first Riders Slam Day after the relaunch announcement.
Robert Stroeder, speaking for Denny’s Saskatchewan and Northland Properties, framed the drive as a local effort. "Supporting the communities we serve has always been at the heart of what we do," he said, adding: "Through our continued partnership with the Roughrider Foundation, we’re proud to help create opportunities for young people across the province, one breakfast at a time."
A significant share of funds supports the Foundation’s Rider Reading Program, the foundation’s literacy initiative. Amanda Delparte of the Roughrider Foundation called the campaign "a fun and impactful way for fans to give back while helping support youth literacy across Saskatchewan through Rider Reading," and thanked Denny’s as a partner.
The Riders Slam is limited to four Saskatchewan Denny’s locations. That restriction — and the requirement that a purchase be paired with a regular‑priced beverage to trigger the $5 donation — narrows how and where fans can participate. The promotion is timed to land the day before home games, but only customers at the listed outlets on the listed dates will produce the donation.
Those operational limits matter because they determine how quickly the campaign can grow. Denny’s Saskatchewan and Northland Properties have raised $45,000 for the Roughrider Foundation since 2023, a figure the companies highlighted on the relaunch. What the announcement does not say is how much the 2026 campaign expects to add to that total.
Practical details: the Riders Slam is priced at $9.99; the $5 donation applies only when the meal is bought with a regular‑priced beverage; and participating restaurants are the three Saskatoon outlets at Circle Drive, Idylwyld Drive and Lorne Avenue plus one Regina location. The schedule repeats on several dates through the Roughriders’ season and ends October 23.
Context: the Roughrider Foundation funnels support into amateur sport, health and education initiatives provincewide, and Rider Reading is its literacy arm. Denny’s in Canada is operated under Northland Properties Corp.; the company’s roster includes 73 Denny’s restaurants nationwide and Denny’s Canada is headquartered in Vancouver.
What happens next is clear and immediate: Riders Slam Day on June 12 is the first chance this season for sales to convert into donations under the relaunched campaign, followed by the dates through October 23. The unresolved, consequential question left by the announcement is how much the 2026 run will add to the $45,000 already raised — a figure the foundation and Denny’s have not projected. The June 12 results will be the first public metric of whether the fourth consecutive year expands the program’s reach beyond its existing footprint.
