Martha Stewart posted a courtside photo of Og Anunoby’s cream-colored sneakers on Instagram this postseason — then accepted an autographed pair from the player after the game. Stewart, a Skechers ambassador and a regular at Madison Square Garden this spring, called him “OG has such a calm confidence about him” and added that what she admires most is that “he lets his work speak for itself.”
The attention matters because Anunoby’s profile on the court has become impossible to ignore: in the 2026 playoffs he is averaging 19.5 points, 6.6 rebounds and 1.8 assists while helping the New York Knicks reach their first NBA Finals in nearly three decades. Off the court his footwear is already part of the story — Anunoby signed with Skechers last year and has often been seen in player‑exclusive versions of the Skechers Nexus model.
That overlap of performance and product is tidy and dateable. The Knicks’ Finals run has put a 28‑year‑old, 6‑foot‑7 forward in front of a different crowd than he faced three seasons ago after arriving in New York in a 2023 trade. Fans and celebrities at MSG have started to notice details that once belonged only to equipment managers: Anunoby’s size 15½ shoes, the cream color he favors, the player‑exclusive Nexus variants that haven’t been identified for public release.
Celebrity attention has a particular cadence here. Anne Hathaway recounted on a late‑night show an October moment when she said “Time slowed down” as Anunoby dove toward her seats during a November 2024 game. A courtside photo with Olympic gymnast Suni Lee sparked online chatter. Stewart’s public Instagram share — and the later, personal exchange in which Anunoby signed a pair for her — stitched the athletic, the sartorial and the social into a single image.
Anunoby’s own posture frames the juxtaposition. He has been described as letting his play do the talking rather than courting pages of glossy lifestyle coverage, a reputation that dovetails with Stewart’s praise. He has made the Skechers partnership part of that low‑key pitch: “Signing with Skechers was an easy decision for me,” he has said, adding that “how personal the relationship feels has been very refreshing,” language that undercuts a conventional celebrity endorsement and suggests a quieter, player‑led collaboration.
Those details have been reinforced by the way broadcasters and former players react after games — a reminder that sneaker culture now travels with on‑court narratives. (See a lighter moment involving Charles Barkley after a recent Knicks win: The small, telling items — an autograph, an Instagram photo, a courtside snapshot — have amplified a player whose game has taken center stage; earlier coverage of how fans have singled him out is available at
What remains unanswered is the practical next step: which exact player‑exclusive Nexus iteration Anunoby wears this postseason and whether Skechers or the player will turn that attention into a public release. The Finals have made the shoes visible; they have not made them available. If the Knicks’ run keeps lifting Anunoby’s profile, the sharper question is whether he will let his work — on the court and in shoes — continue to speak for itself or translate that quiet cachet into a cataloged sneaker moment.
