Images allegedly showing leaked Persona 6 characters and a new logo were removed from social media this week via copyright claims believed to have been filed by Sega, in a move that landed just days before Summer Game Fest and the Xbox Games Showcase.
Last week grainy photos of a blond‑haired boy in a school uniform and a girl with black and red hair circulated online; this week clearer material surfaced showing a green "P6" set inside a circle. Several noted Persona leakers reportedly verified the artwork as legitimate, and Persona Central suggested the source was an outsourced animation team. Multiple posts carrying the concept art and logo were replaced by copyright takedown notices.
The removals reached individual sharers as well as reposts: X/Twitter user Dkmariolink posted, "Got a DMCA takedown request by Sega," and added, "Not posting it again, but if you know, you know." Those messages match the pattern of automated copyright enforcement replacing images with a notice that the content has been removed at a rights holder's request.
The timing matters: fans have been braced for a formal Persona 6 reveal for days, and the takedowns arrived ahead of a weekend packed with live shows. It has been a decade since Persona 5 debuted in 2016, and Xbox recently announced that Persona 5: Royal will join Xbox Game Pass on June 9 — a sequence of moves that has sharpened expectations for a new entry. The Xbox Games Showcase is due Sunday, June 7, and IGN planned to watch the show at 10am Pacific, 1pm Eastern and 6pm UK.
But the enforcement did not erase the leaks. While various instances of the concept art and the logo were scrubbed and replaced by copyright notices, numerous more examples remained online in screenshots, reuploads and mirrored posts. That gap — takedowns on some posts while others persist — is the clearest tension: the rights claims signal a publisher response, yet they have not contained the spread or produced an official announcement to match.
Sega has not confirmed Persona 6 or said it filed the takedowns; an industry outlet asked Sega for comment. Still, the pattern of verified leakers, a recognizable logo circulating this week, and targeted copyright enforcement is a concrete development, not speculation. The removals are the company's clearest public reaction to the material so far.
Given the proximity of the livestreamed events and Xbox's recent Game Pass move, the DMCA notices raise the likelihood that an on‑stage reveal will arrive during Summer Game Fest or the Xbox showcase. Sega has not made an official announcement; based on the available evidence, the takedowns make a public reveal this weekend the likeliest immediate outcome, so viewers should watch the shows — especially the Xbox presentation on Sunday — for any confirmation of Persona 6.
