Ciara Miller walks into a dodgy saloon, draws like she means it and becomes the center of Shaboozey’s newest visual: the music video for his single "Cowgirl."
The clip, which Shaboozey released with the song, casts Miller — known for her role on Bravo’s Summer House — as a fearless gunslinger. It was directed by Logan Meis and Shaboozey and stages its action five days after the death of Sheriff Lee, placing the sequence squarely inside the album’s unfolding storyworld.
That storyworld is not incidental. "Cowgirl" is the latest piece in the rollout for The Outlaw Cherie Lee & Other Western Tales, a concept album Shaboozey will release July 31 via EMPIRE. The project is being presented as a Western portrait told with Americana, hip-hop and pop, and the album is said to play out like a film, with narration, skits and cinematic transitions.
The new video leans into the cinematic promise. It stages a compact scene that reads like a film beat — a gunslinger’s entrance, a looming grief that follows Sheriff Lee’s death, and an implied aftermath. The choice to put Miller, a reality-TV star, in that role is a deliberate crossover move: it brings a familiar face into a stylized narrative aimed at fans of both the singer and the larger Western conceit.
Shaboozey has already started the project’s musical arc. In April he released "Born To Die," the first song lifted from the forthcoming album. "Cowgirl" follows that release and arrives as listeners are piecing together how the album’s chapters will connect, and which characters the record will follow.
There is a notable tension inside that rollout. The video’s title character is called the "Cowgirl," yet the album’s central figure is Cheri Lee, whose arc is described around revenge, love and transformation. The incongruity raises a question that the single and video do not fully answer: is Miller’s Cowgirl a stand-alone figure, a symbolic foil, or a chapter within Cheri Lee’s violent revenge story?
The friction matters because Shaboozey has positioned the album to be experienced as a continuous narrative. If the record truly unfolds like a Western film, then characters and scenes in individual videos will be expected to thread into a single storyline. Right now, "Cowgirl" performs well as a striking visual and a mood piece; how it maps onto Cheri Lee’s arc remains unconfirmed.
The new material does not come from nowhere. Shaboozey’s earlier success — most notably "A Bar Song (Tipsy)," which spent 19 weeks atop the Billboard Hot 100 and made him the first performer to reach the top 10 simultaneously on Country Airplay, Pop Airplay, Adult Pop Airplay and Rhythmic Airplay — gives weight to his creative choices. That track became only the second song by a Black artist to lead both the Hot 100 and Hot Country Songs chart, and it reset expectations for his crossover appetite.
For viewers and fans, the immediate takeaway is straightforward: Ciara Miller headlines a visually bold video that advances the Western mood of the project. For listeners who want the full picture, the calendar is the constraint. Shaboozey will release The Outlaw Cherie Lee & Other Western Tales on July 31 via EMPIRE, and the album’s drop should show whether "Cowgirl" is a momentary portrait or a plotted beat inside Cheri Lee’s story.
Until the full tracklist and collaborators are disclosed, the release of "Cowgirl" performs two jobs at once — it keeps the project in the conversation, and it deepens the central mystery of the record: how this single will stitch to the album’s central revenge narrative when the full project lands at the end of July.
