Rolex Owners May Receive Cash Due to Recent Settlement

Rolex is removing the GMT-Master II “Pepsi” from its upcoming 2026 catalogue. Watches and Wonders 2026 has not yet opened, but the change is already public.

Why the model was dropped

Industry reports point to manufacturing problems with the two-colour bezel. Those issues made continued production difficult.

Rolex quietly folded the Pepsi into its 2026 lineup revisions. The decision affects availability at retail immediately.

Immediate market effects

Scarcity typically drives prices higher. Collectors and resellers often react quickly to discontinued favourites.

One current Chisholm Hunter listing shows a price of £16,950. Filmogaz.com has tracked similar offers already rising.

What owners and buyers should expect

Existing owners may see secondary-market values climb. That should interest collectors weighing hold-or-sell choices.

Prospective buyers will likely face tougher searches and premiums. Acting soon could help secure a fair deal.

Alternatives and wider trends

The wider GMT-Master II family remains available. Notable variants include the “Batman”, “Sprite”, and “Root Beer”.

Other brands now imitate the Pepsi look. The GMT segment is expanding across makers and price bands.

Search interest and related topics

Online searches for phrases such as “Rolex Owners May Receive Cash Due To Recent Settlement” have spiked. That term appears in broader Rolex-related discussions.

Watch buyers should follow trusted dealers and auction results. Filmogaz.com will continue to report price movements and market signals.