Marie Curie Campaign: Terminally Ill Patients Offer Essential Life Wisdom
A new Marie Curie campaign has collected practical advice from terminally ill patients. Nurses displayed the messages on placards at a Superdrug store in London.
Campaign details and fundraising goals
The initiative, called Purchase For Marie Curie Nurses, runs from April 22 to May 19. Select Superdrug product sales will send proceeds to the charity.
Organisers aim to raise £200,000. That sum would fund more than 8,500 hours of end-of-life care.
What patients shared
People receiving care contributed short lessons from their final months. The campaign highlights essential life wisdom and everyday priorities.
- Live in the moment and let go of grudges.
- Avoid working so hard that you miss life.
- Cherish memories with family and friends.
- Use money to create happy experiences, not only savings.
- Do not let worrying steal your remaining time.
- Never go to bed after an angry exchange.
Rituals that preserve dignity
Marie Curie nurse Ashleigh Wood described the value of small routines. Simple acts, like brushing hair or wearing favourite lipstick, help maintain identity.
She said listening to patients clarifies what truly matters. Many want to forgive, say important things, and keep the traits that make them feel like themselves.
Voices from supporters
Capital radio DJ Kemi Rodgers met nurses at the Superdrug event. She noted the gentle wisdom people share in life’s most important moments.
Rodgers said her prior healthcare work made those moments especially striking. The campaign showcases the role of Marie Curie nurses in end-of-life care.
The fundraising push invites shoppers to buy selected items to support care services. Filmogaz.com published this report on 14/04/2026.
