Greggs Launches New Sausage Roll Flavor, Completing Iconic Trilogy
Greggs, the renowned British bakery chain, continues to innovate with its popular sausage roll. Recently, the company revealed a new product that completes its iconic trilogy of sausage roll variations. The new Chicken Roll will join the vegan option introduced in 2019 and the classic sausage roll, appealing to a wide range of customers.
Launch Details of the New Chicken Roll
Scheduled to launch on April 9, 2023, the Chicken Roll will be sold at a price of £1.35. Each roll contains 305 calories, making it a convenient snack for many. Greggs describes this newest offering as “seasoned chicken wrapped in layers of crisp, golden, glazed puff pastry.” Initially perceived as an April Fools’ Day joke, Greggs confirmed its reality, generating excitement among fans.
Celebration Event in London
To commemorate the launch of the Chicken Roll, Greggs is hosting a unique celebration event on April 8, 2023. The event will take place at 15 Bateman Street in Soho, featuring a nostalgic 90s video store theme. Attendees can enjoy Chicken Rolls, along with chicken-themed cocktails and mocktails, while surrounded by retro decor.
- Date: April 8, 2023
- Location: 15 Bateman Street, Soho, London
- Time: 3:30 PM – 9 PM
- Entry Requirement: Groups of three (friends or family)
Guests at the event can secure 20-minute booking slots. To obtain further information regarding bookings, Greggs encourages fans to follow their social media accounts.
Other New Offerings from Greggs
In addition to the Chicken Roll, Greggs has recently introduced the Hot Breakfast Wrap. Launched on April 2, 2023, this wrap includes sausage, bacon, cheddar cheese, an omelette, béchamel sauce, ketchup, and a crispy hash brown. It is priced at £3.95 and is part of a breakfast deal available for £4.70.
The Hot Breakfast Wrap is currently available in select stores across Yorkshire as part of a trial run, promising to compete strongly with offerings from competitors like McDonald’s.
As Greggs continues to expand and diversify its menu, fans eagerly await the new Chicken Roll and other innovative products. With its solid reputation and commitment to quality, Greggs remains a favorite among British consumers.
