Brad Pitt and Tom Cruise AI Fight Video Stuns Hollywood

A newly released AI-generated video featuring Hollywood stars Brad Pitt and Tom Cruise has taken the internet by storm. The intriguing 15-second clip, showcasing the two actors engaged in a rooftop fight, was created using the Seedance 2.0 platform. This service, launched recently by ByteDance, the parent company of TikTok, has sparked significant controversy.

Copyright Concerns Raised by Industry Leaders

The rapid circulation of the video has prompted the Motion Picture Association (MPA) to voice strong objections. Charles Rivkin, the CEO of the MPA, issued a statement calling for immediate action against Seedance 2.0, highlighting the unauthorized use of U.S. copyrighted material.

• Rivkin denounced the AI service for operating without proper safeguards against copyright infringement.
• He emphasized the potential threat to millions of American jobs tied to creative industries.

Community Reactions to the AI Video

The video was originally shared by Irish filmmaker Ruairi Robinson, who noted the simplicity of its creation through a brief prompt in Seedance 2.0. Writer-producer Rhett Reese, known for hits like the “Deadpool” series, expressed his concerns about the future of Hollywood in response to the video.

• Reese remarked on the professional quality of the AI-generated content.
• He predicted a future where anyone could create films that rival current Hollywood productions.

This sentiment of concern regarding AI encroachment is widespread among industry professionals. The Writers Guild and SAG-AFTRA, following their strikes in 2023, highlighted the need for new regulations to protect their members from the rise of AI in creative jobs.

SAG-AFTRA’s Response to AI Development

SAG-AFTRA has recently reignited discussions about protecting actors’ rights as it resumes contract negotiations. The union is expected to propose the “Tilly tax,” a potential fee charged to studios for utilizing AI-generated likenesses of actors, exemplified by the new AI actor, Tilly Norwood.

In a statement, SAG-AFTRA reiterated its commitment to opposing the unauthorized use of their members’ likenesses and voices. They condemned Seedance 2.0 for disregarding laws, ethics, and industry norms surrounding consent.

• The union emphasized the importance of responsible AI development.
• They expressed that the lack of accountability from platforms like Seedance 2.0 is unacceptable.

The conversation surrounding this AI-generated Brad Pitt and Tom Cruise fight video illustrates not only the exciting possibilities of technology but also the urgent need for industry regulations. As AI tools become increasingly powerful, Hollywood faces a pivotal moment that could redefine creative careers.