FDA Warning on ‘Copycat Drugs’ Sends Hims Shares Plummeting

FDA Warning on ‘Copycat Drugs’ Sends Hims Shares Plummeting

The FDA has issued a warning regarding “illegal copycat drugs,” emphasizing the risks associated with non-approved medications. This announcement has caused significant shifts in the stock market, particularly affecting Hims and Hers Health (HIMS.N). On Thursday, the company’s shares dropped by 3.8%, further declining by 10% in after-hours trading following the FDA’s warning.

Hims’ Controversial Weight-Loss Pill

Hims recently launched a more affordable version of Novo Nordisk’s Wegovy, pricing it at $49 for the first month and $99 thereafter. This move attracted attention as it comes amidst increasing demand for weight-loss options.

FDA’s Stance on Non-Approved Drugs

The FDA, led by commissioner Marty Makary, has taken a firm stance against companies marketing drugs that mimic approved products. Makary stated, “The FDA cannot verify the quality, safety, or effectiveness of non-approved drugs,” highlighting the potential dangers to consumers.

  • Hims’ compounded medication has not undergone FDA testing.
  • Compounding allows pharmacies to create specialized medications or variations of existing drugs.

Major competitors such as Novo Nordisk have expressed concerns over Hims’ practices. Novo emphasized that using compounded alternatives could harm patients seeking safe and effective treatment.

Market Response and Competitive Landscape

Following the FDA’s comments, Novo Nordisk stated it was working with regulators to combat the issue of unapproved drugs. Meanwhile, Eli Lilly (LLY.N), expected to release its own GLP-1 weight-loss pill in April, reported a modest share price increase of 1.6% after hours on Thursday.

Analysts are now concerned that Lilly’s upcoming product could also face similar issues with compounded copies. The launch of the GLP-1 weight-loss drugs has sparked a competitive atmosphere, with companies trying to navigate pricing strategies while maintaining consumer safety.

Legal and Ethical Implications

Hims has claimed that its product uses advanced technology to enhance absorption. However, Novo’s CEO has criticized Hims’ offering, calling it a waste of money when compared to their patented solutions. This ongoing dispute raises significant questions about ethical marketing practices in the pharmaceutical industry.

As these developments unfold, regulatory oversight will become increasingly crucial in ensuring that patients receive safe and effective medical products. The battle over copycat drugs and pricing strategies will likely continue, making it essential for consumers to stay informed about their options.