Roxy Jacenko Lists Paddington Office for Auction with $10M Target
Roxy Jacenko, a prominent entrepreneur, has placed her former Paddington office up for auction, targeting more than $10 million. Located at 7-13 Elizabeth Street, the office was formerly the headquarters of her Sweaty Betty PR firm. Jacenko is currently residing in Singapore with her husband Oliver Curtis, and she has indicated that relocating back to Australia is not in her plans.
Valuation and Auction Details
Jacenko purchased the property in 2014 for $2.66 million. After extensive renovations with designer Blainey North, she transformed the office into a luxurious workspace. The upcoming auction is scheduled for May 12 and is being managed by Colliers. The expected auction price reflects four times her original investment.
Noteworthy Features
- Size: 290 square meters
- Current tenant: Sotheby’s, lease until next May
- Redevelopment approval: Conditional approval to convert into six high-end residential apartments
Historical Context
Since her acquisition of the property, the location has gained notoriety for an incident involving a woman dubbed the “poo jogger” in 2016. The incident garnered significant media attention, highlighting the office’s prominent location.
Jacenko’s former office has been described as “the most luxurious communications office in the business.” James Cowan from Colliers emphasized that the auction presents a unique opportunity in one of Sydney’s most sought-after areas.
Personal Circumstances
Oliver Curtis, Jacenko’s husband, previously served a year in prison for his involvement in an insider trading scandal worth $1.4 million. He is now a successful entrepreneur leading an AI infrastructure company called Firmus, which is poised to be listed on the ASX later this year.
With the market responding favorably to luxury real estate, the auction of Jacenko’s Paddington office could mark a significant financial milestone for the entrepreneur.
