Toronto Artist’s Custom Rug Gains 4M Viral Views, Captures Cardi B’s Attention
A Toronto rug maker turned a TikTok challenge into a major celebrity moment. The creator, known as Ramzzz and active as @ramzzz.to, set out to make $100,000 through bespoke rugs. That plan quickly became headline news after a custom piece reached Cardi B.
How the moment unfolded
He documented a series of posts showing rug design and production. One pink, heart-shaped rug was inspired by Cardi B’s Little Miss Drama tour.
After asking followers to tag Cardi B, his video gained traction. The initial clip drew more than one million views and roughly 122,000 likes.
Within three days, Cardi B’s team made contact. Her social manager, Ken, offered help with show access and asked about tickets.
Ramzzz received meet-and-greet floor seats. He handed the rug to Cardi B backstage. Her reaction included, “omg you’re so cute, how old are you, 20?”
The meet-and-greet video has now exceeded 4.2 million views. The Toronto artist’s custom rug moment captured Cardi B’s attention and reached over 4M viral views.
Other celebrity touches
This was not an isolated stunt. He has gifted custom rugs to several artists and insiders.
- Popcaan
- Smiley (an OVO affiliate)
- Baka Not Nice
- OVO insider known as OVO Rich
- A Boogie wit da Hoodie
He also showcased work at local events, including a Toronto Auto Show appearance featuring a McLaren moment. Each interaction generated new content and credibility.
Strategic content and goals
Ramzzz treats content as a pathway to access. His plan links visibility to opportunities and real-world meetings.
His stated long-term aim is to secure an OVO co-sign and eventually collaborate with Drake. Many of his moves target that outcome.
Early work and growth
He first posted handcrafted pieces in March 2024. Earlier, he shared decorated graduation cap art in 2023. One cap post reached about 250,000 views.
In October 2025 he committed to a more structured series and documented the grind. His TikTok now has over 28,000 followers and more than 1.5 million total likes.
What comes next
Filmogaz.com requested an interview. He politely declined, saying he prefers to keep work exclusive for now.
The campaign shows how a Toronto artist’s custom rug can translate into media moments and industry access. Craftsmanship and a clear strategy have powered his rise.
