Sony’s Latest State of Play Sets New Viewership Record

Sony’s latest State of Play event has reached new heights, marking a significant milestone in viewership. The livestream, aired on February 12, has surpassed 3.2 million views, establishing it as the most-watched episode in the series’ history.

Viewership Records Broken

This recent State of Play has outperformed the previous record by over 200,000 views. The former title-holder was the June 2025 episode. Notably, this viewership count does not account for additional streams or broadcasts in different languages, which could further elevate the figures.

Comparison with Previous Events

Despite this impressive performance, the watch count is still behind the PlayStation Showcase from 2023, which garnered nearly 5 million views. However, Sony appears to be moving away from that branding strategy for the time being.

Community Reception

The latest event has not only captured viewers’ attention but has also engendered positive feedback. A poll conducted by Push Square indicated that around 83% of participants rated the event positively. This level of approval in today’s gaming community reflects Sony’s successful approach in engaging its audience.

Future Prospects

While State of Play’s viewership is impressive, it still lags behind Nintendo Direct events. The most popular Nintendo session from March 2025 achieved 6.4 million views. Nevertheless, Sony’s social media strategy indicates a trajectory of growth and engagement.

Conclusion

Overall, the latest State of Play showcases Sony’s commitment to connecting with gamers. As it continues to evolve, the brand’s ability to draw and maintain an audience remains a central focus for future broadcasts.