Top Super Bowl 2026 Commercials Ranked: Discover This Year’s Best Ads

Riley Calderon

Published: February 8, 2026 6:38 AM ET

The Super Bowl has always been a hotbed for memorable commercials, and Super Bowl LX promises to continue that tradition. This year, the game takes place on February 8, 2026, and brands are preparing to showcase their most eye-catching ads yet. Among the highlights are everything from beloved celebrities to quirky concepts that aim to capture viewer attention. Here’s a look at the top Super Bowl 2026 commercials ranked by their creativity and impact.

Top Super Bowl 2026 Commercials Ranked

1. DoorDash – Beef 101 with 50 Cent

50 Cent stars in a humorous DoorDash commercial featuring clever visual jokes. His history of feuds serves as an amusing backdrop, making the ad memorable.
2. Hellmann’s – Best Foods Big Game Longform

Andy Samberg shines as a deli-themed cryptid in this quirky ad. His increasingly wild rendition of “Sweet Caroline” showcases Hellmann’s creativity.
3. Skittles

Elijah Wood transforms into a Skittles-producing creature for this year’s Skittles commercial. Fans can even win a live performance on game day through Gopuff.
4. Squarespace

Emma Stone stars in a dramatic black-and-white teaser, desperately trying to secure her domain name. Her emotional performance adds flair to the Squarespace ad.
5. Ritz – RITZ Island

Bowen Yang and Jon Hamm enjoy a beach party in this lighthearted Ritz commercial. Scarlett Johansson makes a grand entrance on a Ritz-branded jet ski, enhancing the fun.
6. Pringles

Singer Sabrina Carpenter shares her easy secret to love by crafting a boyfriend from Pringles. The ad injects humor while promoting the snack.
7. Raisin Bran

Kellogg’s features William Shatner, humorously rebranded as “Will Shit,” in a comedic spot promoting Raisin Bran’s fiber content.
8. OIKOS – The Big Hill

This ad places NFL star Derrick Henry in a comedic scenario where Kathryn Hahn helps him navigate a tough situation involving a stalled trolley.
9. Ramp – Multiply What’s Possible

Brian Baumgartner returns to a cubicle setting in a clever ad for Ramp finance software, demonstrating its efficiency in an amusing manner.
10. Amazon

Chris Hemsworth stars in an unsettling yet comedic spot about an AI device. The ad explores the anxieties surrounding new technology in a relatable way.

With such a diverse lineup of commercials, Super Bowl LX is sure to generate plenty of buzz. The creativity displayed by these brands highlights the evolving landscape of advertising during one of America’s most-watched events.