Bowen Yang, Matt Rogers Secure New Podcast Deal with iHeartMedia, Will Ferrell
Filmogaz.com reports that Bowen Yang and Matt Rogers have renewed an exclusive podcasting partnership with iHeartMedia. The deal also continues their relationship with Will Ferrell’s Big Money Players Podcast Network.
Show history and milestones
The duo host Las Culturistas, which launched in March 2016. The program has built a large and loyal audience since its debut.
Las Culturistas won Podcast of the Year at the iHeartRadio Podcast Awards in 2023 and again in 2025. The show joined iHeart and Big Money Players in 2020.
Notable guests
- Lady Gaga
- Tina Fey
- Charli XCX
- Nicole Kidman
Format and popular segments
The podcast mixes celebrity interviews with comedic commentary. It is known for short, pointed features.
The “I Don’t Think So, Honey” segment invites rants that last roughly one minute. Hosts and guests also answer a signature question about what culture shaped them.
Broadcast expansions and partnerships
Rogers and Yang adapted their annual Las Culturistas Culture Awards for broadcast last year. The ceremony aired on Bravo and Peacock.
Organizers expect the awards to return this year. The pair also co-host Two Guys, Five Rings: Matt, Bowen & the Olympics in partnership with NBCUniversal.
Reactions and industry response
Bowen Yang and Matt Rogers Secure New Podcast Deal with iHeartMedia generated strong industry buzz. Search interest rose immediately after the announcement.
Will Ferrell praised the hosts and highlighted their sharp humor and inclusive voice. iHeartPodcasts president Will Pearson praised the duo’s cultural impact and longevity.
The renewed agreement positions Las Culturistas to keep growing. Fans can expect more episodes, guests, and live projects in the months ahead.
