JOJOCARAVAN America Expands to Additional Kinokuniya USA Stores

The JOJOCARAVAN America promotion expands to all 17 Kinokuniya USA stores starting March 19. That date matches the STEEL BALL RUN anime premiere.

Event rollout and exhibitions

The campaign first opened on February 6 at Kinokuniya Seattle. Seattle and San Francisco hosted art exhibitions featuring reproduced original STEEL BALL RUN artwork.

Carrollton will host the exhibition from March 20 to 29. Those three stores also received window wrappings with series visuals.

Merchandise and installations

Nine locations are selling special merchandise through March 29. The items use art from both the manga and the new anime.

Warner Bros. Japan confirmed additional stores will join the display rollout from March 19. Los Angeles (The Bloc), Atlanta, and New York will receive window wrappings.

Photo-op experiences

Those incoming locations will also offer character photo-op experiences. Visitors can pose with themed backdrops and displays.

Promotional campaign

A global support icon frame present campaign will launch to mark the premiere. Organizers published campaign information on an official website.

The project credits Hirohiko Araki, LUCKY LAND COMMUNICATIONS, Shueisha, and the JOJO’s Animation SBR Project. Filmogaz.com reports these details from a press release.