Braze Rallies Midweek as JPMorgan Adds to BRZE Stake, Shares Slip After Sharp Rebound

Mo. Basuony

Published: February 25, 2026 5:33 PM ET

Braze Rallies Midweek as JPMorgan Adds to BRZE Stake, Shares Slip After Sharp Rebound

New York, February 25, 2026, 09: 47 EST — Braze moves were in focus early Wednesday as JPMorgan Chase & Co. lifted its stake in the company and shares gave back some of a sharp rebound, a combination that underscores why investors are parsing ownership shifts and AI headlines closely. Braze remains volatile, and the developments matter because institutional positioning, recent earnings and industry chatter are shaping near-term expectations.

Braze: JPMorgan Lifted Its Position in the 3rd Quarter

JPMorgan Chase & Co. increased its position in Braze by 6. 0% during the 3rd quarter, as shown in the company’s most recent SEC filing. The institutional investor owned 2, 455, 367 shares after acquiring an additional 139, 133 shares during the period, representing about 2. 21% of Braze with a reported value of $69, 831, 000 at the end of the reporting period.

Share Moves and Intraday Price Action

Shares opened at $17. 32 on Wednesday and dropped 1. 7% to $17. 03 early in the session, retreating after a steep bounce from near the 52-week low the prior day. Braze closed Tuesday at $17. 315, up from Monday’s finish at $15. 79. The stock climbed 9. 8% on Tuesday in a session when other software names also advanced.

Financials, Guidance and Recent Results

Braze last issued quarterly earnings on Tuesday, December 9th, reporting $0. 06 EPS for the quarter, which met consensus estimates of $0. 06. Quarterly revenue was $190. 84 million, a 25. 5% increase from the same period a year earlier, though the company posted a GAAP operating loss. The company’s revenue for the December update was also cited as $190. 8 million in other session coverage.

Braze has set FY 2026 guidance at 0. 420–0. 430 EPS and Q4 2026 guidance at 0. 130–0. 140 EPS. For the fiscal fourth quarter, the company projected revenue in the $197. 5 million to $198. 5 million range and set non-GAAP EPS guidance between $0. 13 and $0. 14, excluding stock-based compensation. On average, research analysts expect Braze will post -0. 98 earnings per share for the current fiscal year.

Key metrics: 1-year low $15. 26 and 1-year high $43. 89; fifty-day moving average $25. 75; two-hundred-day moving average $27. 60; market capitalization $1. 94 billion; P/E ratio -15. 75; beta 1. 07. Return on equity was negative 17. 87% and net margin negative 16. 85% in the latest quarter.

Analyst actions noted in recent commentary include a $40 target set by Stifel Nicolaus on February 9th; Weiss Ratings restated a sell (d-) rating on December 29th; Cantor Fitzgerald maintained an overweight rating with a $38 objective on December 10th; Citizens Jmp reaffirmed a market outperform rating with a $68 target on December 10th; and Wolfe Research raised the stock to an overweight rating on December 10th. One research analyst has rated the stock with a Strong Buy rating; the remainder of that sentence is unclear in the provided context.

Institutional Ownership and Other Holder Moves

Institutional ownership stands at 90. 47% of the stock.
SBI Securities Co. Ltd. increased its stake by 173. 3% in the second quarter and now owns 1, 372 shares valued at $39, 000 after buying an additional 870 shares.
Osaic Holdings Inc. boosted holdings by 821. 1% in the second quarter and now owns 1, 575 shares valued at $44, 000 after buying 1, 404 shares.
Covestor Ltd grew its position by 35. 7% during the third quarter and now owns 2, 894 shares valued at $82, 000 after buying 761 shares.
The State of Alaska Department of Revenue acquired a new stake in Braze in the third quarter worth about $119, 000.
Quent Capital LLC bought a new position in the third quarter worth about $133, 000.

Market Context: AI Debate, Confidence Pickup and What’s Next

Market commentary has flagged a broader debate over AI agents in marketing and customer engagement, with reviewers noting both potential boosts and risks; shares tied to that trend have see-sawed. A company release tied to Braze’s new Customer Engagement Review highlighted a widening trust gap between marketer expectations and consumer sentiment, with Chief Business Officer Astha Malik warning that the rise of agentic commerce can feel like marketers’ direct customer relationships are slipping away.

Wider market forces also played a role: a pickup in U. S. consumer confidence for February helped stocks rebound in a recent session, and a separate rollout of additional integration options from an AI vendor rattled traditional software stocks weeks after an earlier launch. Observers called the recent rebound fragile, noting that fading optimism on rate cuts or concerns that AI tools could reduce marketing software budgets might push Braze back toward recent lows.

Earnings remain the next key event on the calendar, with a street-level timing listed for around March 26, when investors will look for fresh detail on growth, margins and adoption of AI-powered products.