“Send Help Tops Slow Super Bowl Weekend Box Office”
Super Bowl weekend traditionally sees a dip in box office revenues. This year was no exception, but it did showcase some noteworthy performances. The weekend gross reached an estimated $49.6 million, approaching the pandemic era’s average. Notably, the consistency of box office returns has remained relatively stable in recent years.
Send Help Tops Slow Super Bowl Weekend Box Office
Leading the box office for a second consecutive weekend was Sam Raimi’s film Send Help, which featured Rachel McAdams and Dylan O’Brien. The movie earned approximately $10 million, increasing its total to $35.8 million over ten days. Projections indicate that it may ultimately reach between $50 and $60 million. Its international earnings currently stand at $17.9 million.
Other Box Office Highlights
- Solo Mio: This comedy opened in second place, grossing $7.2 million. Kevin James stars as a fiancé on a honeymoon in Rome.
- Iron Lung: Markiplier’s adaptation of a video game fell to third place with a weekend gross of $6 million, bringing its total to over $31 million.
- Stray Kids: The dominATE Experience: This concert film earned $5.5 million, showing strong performance for its debut.
- Dracula: Directed by Luc Besson, this film opened to $4.5 million and is reportedly Vertical Entertainment’s highest-grossing release.
- Zootopia 2: This animated film continues to perform well, adding $4 million to its total of $414.5 million.
Other Notable Releases
This weekend also saw the opening of The Strangers: Chapter 3, which grossed $3.5 million. Despite lower numbers compared to its predecessors, the trilogy remains profitable.
In a surprising turn, Melania, a documentary by Brett Ratner, earned $2.3 million, despite facing significant production and marketing costs. Meanwhile, Mercy dropped out of the top 10 after grossing just $1.9 million in its third week, totaling $22.7 million since release.
Conclusion
Overall, this Super Bowl weekend demonstrated the resilience of certain films even amidst the sporting event’s overshadowing presence. Films like Send Help are proving that even in slower weekends, success is achievable with the right content and audience engagement.
