LEGO Unveils 2026 K-Pop Demon Hunters Set Inspired by Rumi!
LEGO has officially unveiled a new toy set inspired by the immensely popular Netflix film K-Pop Demon Hunters, which will launch in summer 2026. This collaboration marks a significant moment for fans after the film’s impressive debut in June 2025 and its domination in pop culture, amassing over 500 million views.
Key Details of the LEGO K-Pop Demon Hunters Set
The upcoming set focuses on Derpy, the film’s standout character, a supernatural tiger with charm. A teaser video from LEGO offers a glimpse of the whimsical design, featuring Derpy’s signature blue paw knocking over a plant, reflecting his humorous clumsiness.
- Launch Date: Summer 2026
- Target Age Group: Designed for ages 9 and up
- Type: “Play and display” model, suitable for collectors
The Reason for the Delay
Despite its success, the release of the LEGO set took longer than anticipated. Toy development typically requires 12 to 18 months. Initially, even Netflix underestimated the film’s potential, akin to a “Baby Yoda” phenomenon, prompting LEGO to expedite the launch process.
Future Sets and Design Speculations
Although the 2026 set centers around Derpy, additional sets are expected in 2027. This has sparked fan speculation about the design of potential minifigures for main characters Rumi, Mira, and Zoey. The ongoing debate centers around whether they will feature traditional LEGO minifigures or the slimmer minidolls popularized in other lines.
Collaborative Merchandise Rollout
The K-Pop Demon Hunters franchise is set to expand significantly in 2026, with a variety of merchandising partnerships in progress:
- Mattel: Launching multiple product lines
- American Girl: Releasing 18-inch dolls based on HUNTR/X characters
- Hasbro: Producing a Derpy-themed Furby and other items inspired by the film
- Funko & Squishmallows: Funko Pops available now, with Squishmallow versions of Derpy on pre-order
Looking Ahead
Fans of K-Pop Demon Hunters won’t have to wait long for more content. The real-life cast is set to debut at Coachella in April 2026. Furthermore, the song “Golden” is nominated for Best Original Song at the Academy Awards on March 15, 2026, where a performance is anticipated. Excitingly, Netflix has also greenlit a sequel planned for release in 2029, suggesting that the universe of demon-hunting adventures is far from over.
