‘KPop Demon Hunters’ Secures Grammy for Best Visual Media Song’

Huntr/x and Netflix’s sensational production, “KPop Demon Hunters,” has made history by securing a Grammy for Best Song Written for Visual Media. The track “Golden,” featuring artists EJAE, Audrey Nuna, and Rei Ami, clinched the award at the pre-telecast ceremony. This notable achievement marks the first Grammy win for a K-pop song.

KPop Demon Hunters: A Milestone for K-Pop

The song “Golden,” which was performed by EJAE, Nuna, and Rei Ami, was penned by EJAE, Mark Sonnenblick, DO, 24, and Teddy. “Golden” was nominated for four Grammys and now stands out as a groundbreaking piece in the music industry.

Prestigious Nominations

This year saw Blackpink’s Rosé earning three nominations for her collaboration with Bruno Mars on the track “APT.” Among those recognitions were Song of the Year, Record of the Year, and Best Pop Duo or Group Performance. In contrast, BTS, despite having received five nominations throughout their career, has yet to secure a Grammy win.

Success of “Golden”

In the visual media category, “Golden” outperformed several notable contenders, including:

• “As Alive As You Need Me To Be” by Nine Inch Nails
• “I Lied to You” by Miles Caton
• “Never Too Late” by Elton John and Brandi Carlile
• “Pale, Pale Moon” by Jayme Lawson
• “Sinners” by Leonard Denisenko, Rodarius Green, Travis

While “Golden” is still under contention for Song of the Year, it also faced stiff competition in two additional categories: Best Pop Duo/Group Performance and Best Remixed Recording, where it did not secure a win.

Inspiration for Future Generations

Nuna expressed pride in their nomination, emphasizing the importance of representation, stating, “You’re going to see three Korean faces. To think about the kids who are going to see that…is giving me chills.”

Record-Breaking Viewership for KPop Demon Hunters

Since its release on Netflix in June 2025, “KPop Demon Hunters” has experienced unprecedented viewership. According to Nielsen data, the film amassed 20.5 billion viewing minutes in the U.S. alone, translating to approximately 207 million complete movie views.

This remarkable feat allowed it to become the most-streamed movie of 2025, even though it premiered halfway through the year. Netflix capitalized on its popularity by offering limited theatrical releases following its streaming success. In addition, three songs from the film—”Golden,” “Your Idol,” and “Soda Pop”—have consistently ranked on Billboard’s Hot 100 chart.

A Future Oscars Contender

Moreover, “Golden” is nominated for an Academy Award for Best Original Song, where it is recognized as a frontrunner. Huntr/x is set to deliver a live performance of the song during the Oscars, alongside the team from “Sinners” for “I Lied to You.”