Tim Cook: iPhone Sales Surge Impressively by Late 2025
Apple has reported remarkable earnings for the fourth quarter of 2025, posting a substantial revenue of $143.8 billion. This figure marks a 16% increase compared to the previous year. A significant contributor to this impressive performance was strong iPhone sales.
iPhone Sales Surge Impressively by Late 2025
During the quarter, iPhone revenue reached an unprecedented $85.2 billion, which reflects a remarkable 23% growth from $69.1 billion in the same period last year. Apple CEO Tim Cook described this quarter as the best for iPhone sales, noting “unprecedented demand” with record figures across all geographic segments.
Key Highlights
- Record iPhone Revenue: $85.2 billion in Q4 2025
- Year-Over-Year Growth: 23% increase from $69.1 billion
- Total Apple Revenue: $143.8 billion, up 16% from last year
According to Cook, the demand for the iPhone exceeded Apple’s expectations. The latest iPhone lineup, which includes the iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max, contributed to this success. While Apple does not disclose revenue by individual models, it indicated that the overall sales were propelled by the “iPhone 17 family.”
The period also coincided with the 2025 holiday shopping season, suggesting that many consumers received new iPhones as gifts during this time. This trend highlights the enduring popularity of Apple’s flagship device among consumers.
With these results, Apple continues to strengthen its position in the smartphone market, showcasing the brand’s ability to innovate and attract customers even as new competitors emerge.
