Sonos Launches First New Hardware Product in Over a Year
Sonos recently launched its first new hardware product in over a year, the Amp Multi. This marks a significant milestone for the company, which has faced several challenges in recent years.
Background on Sonos
Sonos has struggled with product releases and internal management changes. In 2024, the company rolled out a revamped app that was poorly received, leading to consumer dissatisfaction. This negative response, along with the lackluster reception of the Sonos Ace, resulted in the replacement of the CEO.
In a further setback, the previous CEO canceled plans for a significant new product designed to compete with Apple TV 4K. Additionally, there were reports of overheating issues with some Sonos Roam speakers, exacerbating the company’s problems.
Introducing the Amp Multi
On the horizon of 2026, Sonos aims to rejuvenate its image with the introduction of the Amp Multi. This new amplifier is designed with professional installations in mind and promises exceptional multi-zone flexibility.
Key Features of Amp Multi
- Power: 8 x 125W across four zones
- Technology: Uses GaN (Gallium Nitride) and PFFB (Post-Filter Feedback) for enhanced performance
- ProTune: Allows installers to customize sound settings based on speaker placement and room acoustics
- Controls: Includes a 10-band parametric EQ, adjustable gain, and delay offsets
- Design: Features a chassis optimized for thermal performance and a streamlined 2U rack mount for easy setup
The Amp Multi is not aimed at the mass market. Instead, it serves as a niche solution for avid Sonos users who wish to integrate traditional speakers into their existing system.
Future Outlook for Sonos
Sonos has announced that hardware launches are expected to ramp up in the second half of its fiscal 2026. This could signal a shift towards consumer-focused products after a challenging period for the company.
As Sonos attempts to recover from recent setbacks, the Amp Multi may serve as a catalyst for renewed interest in the brand. The new amplifier possesses features designed to enhance audio experiences for specific audiences, potentially marking a new chapter for Sonos.
How do you feel about Sonos’ latest offering? Are you interested in purchasing the Amp Multi? Share your thoughts in the comments.
