Smart TVs Transition Away from Android OS: Here’s Why
Amazon’s decision to replace the Android OS on its Fire TVs with a proprietary Linux version known as Vega has raised eyebrows. This move suggests a broader trend of smart TVs transitioning away from Android, although the full picture is more complex.
Understanding the Landscape of Smart TVs
Many smart TV manufacturers have developed their own operating systems. Notable platforms include:
- Samsung’s Tizen
- LG’s WebOS
- Hisense’s VIDAA
Others turn to licensed software options like Roku or Fire TV. This does not imply that Google is retreating from the smart TV sector. In fact, the company is actively evolving its presence.
The Evolution of Google TV
Google has gradually rebranded Android TV as Google TV over the past few years. New devices equipped with its platform now carry the Google TV label. For example, the Google TV Streamer has replaced the older Chromecast devices. Major brands such as Hisense, Sony, and TCL offer sets powered by Google TV.
Additionally, Google has launched a mobile app compatible with both Android and iOS devices, further embedding its ecosystem into users’ lives. While it may appear that manufacturers are abandoning Android TV, many are simply transitioning to the rebranded Google TV platform.
Market Dynamics and Google’s Share
It might seem that Google’s share of the smart TV market is declining. This perception arises from an influx of smart TVs powered by other operating systems. In reality, the market is diversifying, with various platforms coexisting.
Difference Between Google TV and Android TV
When examining the difference between Google TV and its predecessor, Android TV, several upgrades stand out. Google TV offers improvements in usability, design, and overall interface.
As per Google’s FAQ, certain devices run on Android TV OS but lack the Google TV interface, thus being classified as Android TV devices. Meanwhile, Google TV provides a modern experience, integrated into newer smart TVs from various manufacturers.
Innovative Features in Google TV
Google recently announced exciting features, including Google Photos and support for the Gemini AI assistant on Google TV. These advancements suggest the platform remains robust and innovative.
Upcoming features will enable users to interact with the AI for tasks such as adjusting picture brightness, lowering volume, or enhancing dialogue clarity. Initial support for Gemini will be available on select TCL models, with plans to expand to other Google TV devices in the future.
In summary, while certain brands are transitioning away from Android OS, Google continues to play a significant role in the evolving smart TV landscape with its Google TV platform.
