Matt Damon Reveals Netflix’s Demand for Simplified Plots Aiding Distracted Viewers
Matt Damon and Ben Affleck discussed Netflix’s evolving filmmaking strategies during a recent appearance on the “Joe Rogan Experience.” They were promoting their new film, “The Rip,” which they both star in and produce. This conversation highlighted the impact of distracted viewers on the movie-watching experience.
Impact of Home Viewing on Film
Damon contrasted the experience of watching films in theaters with that of viewing them at home. He described a recent IMAX film experience as akin to a communal event, emphasizing the unique connection shared with fellow audience members. In his words, “It’s more like going to church.” This atmosphere is starkly different from the distractions present when watching films at home, where interruptions can significantly diminish viewers’ attention.
Netflix’s Innovative Approach
The duo explained how Netflix’s approach has adapted to this shift in viewer behavior. Traditionally, action films followed a standard structure, featuring three significant plot points—one in each act leading up to a climactic finale. However, Netflix is now seeking quicker engagement. Damon noted, “They want a big moment in the first five minutes” to capture viewers’ attention.
- Shift from traditional film structures to accommodate distracted viewers.
- Emphasis on captivating openings to retain audience interest.
- Reiteration of plot points within dialogue to aid understanding.
Damon expressed concern that these changes may alter the storytelling approach in filmmaking. Affleck, however, offered a counterpoint by referencing the success of the film “Adolescence,” which did not conform to these new norms. He conveyed optimism that strong storytelling could thrive without compromising quality.
The Future of Streaming and Theater
Affleck also noted that streaming services do not present an “existential threat” to traditional theaters. He highlighted that historical shifts, like the introduction of television, have already impacted theater attendance. Yet, he believes that the allure of the cinematic experience will continue to draw audiences to theaters.
Innovative Deals for Crew Rewards
For their film “The Rip,” Damon and Affleck implemented a new compensation structure through their company, Artists Equity. They negotiated a deal with Netflix that ensures their crew receives bonuses based on the film’s performance, diverging from Netflix’s usual upfront fee model. This move reflects a commitment to supporting the film industry amid changing production practices.
