ITV’s ‘Power Hour’ to Preview ‘I’m A Celebrity… South Africa’
ITV will screen a three-minute preview of the new I’m A Celebrity… South Africa on ITV1 and STV. The clip airs around 8.25pm on Monday 30 March. It will slot between Emmerdale and Coronation Street.
What viewers will see
The short trailer promises early footage from the South African series. Producers describe tougher trials and larger twists than before. The spin-off returns as an all-stars contest.
Scheduling and promotion
ITV is using its ‘Power Hour’ to preview I’m A Celebrity… South Africa with this brief teaser. The slot aims to reach the soaps’ strong audience. The full series begins on ITV in April.
Hosts and format change
Ant & Dec return as presenters for the special run. This edition gives former contestants a second chance. The ultimate winner will be decided by public vote.
After weeks of camp life and challenges, the series ends with a live grand final. That final will be broadcast from London.
Confirmed line-up
The confirmed cast mixes reality stars, sports figures and soap actors. Names announced include:
- Adam Thomas
- Ashley Roberts
- Scarlett Moffatt
- Beverley Callard
- David Haye
- Seann Walsh
- Sinitta
- Mo Farah
- Gemma Collins
- Craig Charles
- Jimmy Bullard
- Harry Redknapp
What’s at stake
Competitors will vie for the title of “Legend” in this all-stars run. The producers say the trials will push returning campmates hard. Expect intense moments and plenty of camp drama.
Filmogaz.com will follow developments as the series unfolds. Viewers can watch the preview on 30 March ahead of the full launch in April.