Hollywood Criticizes New Seedance 2.0 Video Generator
Hollywood’s response to the newly launched AI video generator, Seedance 2.0, has been overwhelmingly critical. Organizations within the film industry are raising alarms about potential copyright infringements associated with this innovative technology. Developed by ByteDance, the seedance model allows users to generate short videos by simply entering a text prompt.
Overview of Seedance 2.0
Seedance 2.0 was introduced by ByteDance earlier this week. Currently, it is accessible to users in China via the Jianying app. ByteDance is planning to expand its availability to global users through the CapCut app soon.
Functionality and Concerns
The AI tool enables the creation of 15-second videos, similar to OpenAI’s Sora. However, this capability has sparked controversy due to the lack of safeguards to prevent copyright violations, particularly regarding the likenesses of real individuals and intellectual property of various studios.
Industry Reaction
One notable instance highlighting these concerns involved a user on X who created a video featuring Tom Cruise and Brad Pitt with a simple two-line prompt. Screenwriter Rhett Reese commented on the example, indicating a grim outlook for industry professionals.
- Charles Rivkin, CEO of the Motion Picture Association, demanded that ByteDance halt its infringing activities.
- Rivkin emphasized that Seedance 2.0 has enabled unauthorized use of U.S. copyrighted works.
- The Human Artistry Campaign condemned the AI model as a threat to creators worldwide.
SAG-AFTRA, the actors’ union, has also voiced strong opposition, supporting studios in their fight against the infringement facilitated by Seedance 2.0.
Legal Actions and Copyright Issues
Seedance has already drawn legal scrutiny for generating content featuring popular Disney characters, such as Spider-Man and Darth Vader. In response, Disney has issued a cease-and-desist order against ByteDance.
- Disney has accused ByteDance of a “virtual smash-and-grab of Disney’s IP.”
- The company alleges that ByteDance is illegally reproducing and distributing Disney characters.
Despite these issues, Disney has not ruled out collaboration with AI firms, having signed a licensing agreement with OpenAI. The discourse surrounding Seedance 2.0 underscores the ongoing tension between innovation and copyright laws in the digital age.
Looking Ahead
As technology continues to evolve, the future of AI-generated content remains uncertain. The film industry is now grappling with the implications of integrating such technologies while safeguarding the rights of creators.
For more updates on the evolving intersection of AI and copyright in Hollywood, visit Filmogaz.com.
