Jeff Bezos Orders Team to Revive Melania Documentary’s Struggles
Billionaire Jeff Bezos is stepping in to support Melania Trump’s struggling documentary. This ambitious project acquired by Amazon MGM Studios comes with a staggering budget of $75 million. As its theatrical release approaches, initial sales have been underwhelming.
Financial Commitments and Projected Revenue
According to reports, Amazon has invested $35 million in marketing and distribution for the film. It is set to premiere in over 1,400 theaters across 27 countries. However, projections suggest that the film could only generate around $5 million during its opening weekend.
- Total project cost: $75 million
- Marketing budget: $35 million
- Projected opening weekend revenue: $5 million
Premiere Events and Locations
To boost interest, Amazon is organizing premier events. The main event will take place at the Kennedy Center in Washington, D.C., on January 29, the day before the film’s general release. Additional premieres will occur in major cities, including:
- New York
- Los Angeles
- Orlando, Florida
- Phoenix, Arizona
- Detroit, Michigan
Both President Trump and Melania Trump are scheduled to attend the marquee event. Amazon executives will also be present, indicating the company’s strong backing for the project.
Documentary Characteristics and Production Team
Despite being labeled a documentary, Melania Trump’s team emphasizes its cinematic quality. Marc Beckman, her agent, mentioned that Melania played a crucial role in the film’s creation to ensure a unique viewing experience. The documentary captures the first lady’s activities in the weeks leading up to Donald Trump’s second inauguration.
The Director and Controversies
The film is directed by Brett Ratner, whose past accusations of sexual misconduct have resurfaced. Although he denies these allegations, the controversy surrounding him has raised questions about his involvement in the production.
Interestingly, Melania reportedly pitched this documentary project to Jeff Bezos himself. She chose Amazon because of its commitment to producing a high-quality film for theaters and a subsequent docuseries.
In conclusion, with its hefty budget and ambitious plans, Melania Trump’s documentary represents a significant investment for Amazon. As the release date approaches, all eyes will be on whether the film can overcome its shaky start and attract audiences worldwide.
