Lululemon Founder Criticizes Board for Poorly Fitting, Thin Get Low Apparel
Recent criticism from Lululemon founder Chip Wilson has spotlighted the company’s ongoing challenges with its product lines. In a LinkedIn post, Wilson expressed his dissatisfaction with the company’s board of directors regarding the newly released “Get Low” apparel.
Critique of Board Performance
Wilson claimed that the board’s poor decisions contributed to significant operational setbacks. He described Lululemon’s struggles as a result of the board’s lack of experience in creative industries. According to Wilson, this has led to an evident decline in product quality and innovation.
Issues with the Get Low Collection
Lululemon recently faced backlash for its “Get Low” collection that included leggings, tights, and tank tops. The company promptly removed the collection from its website after customers reported that the items were poorly fitting and too sheer for use.
- Ill-Fitting Products: Customers expressed dissatisfaction with the fit of the apparel.
- Transparency Challenges: This incident follows earlier issues with the Breezethrough line in 2024.
Leadership and Future Direction
Wilson’s comments come amidst a significant leadership change at Lululemon. Calvin McDonald is set to depart as CEO at the end of January 2026. In light of this transition, Wilson is advocating for the nomination of three new director candidates to guide the search for McDonald’s successor.
As a major shareholder, Wilson believes that new, independent directors should take charge of the recruitment process to ensure it aligns with the company’s long-term goals. Meanwhile, Lululemon has not yet issued a statement in response to Wilson’s remarks.
The criticism and product failures highlight the importance of leadership and strategic innovation in maintaining Lululemon’s standing as a leader in technical apparel.
