Riz Ahmed Reveals First Look at Prime Video Comedy ‘Bait’
Prime Video has unveiled the first look at Riz Ahmed’s upcoming comedy series, Bait. In this six-part series, Ahmed serves as the star, writer, and showrunner. The storyline centers around Shah Latif, a struggling actor facing a pivotal moment in his career.
Overview of Bait
Bait is a comedic exploration of Shah Latif’s chaotic life over four memorable days. His last opportunity for success hinges on a critical audition for the iconic role of James Bond. Throughout the series, Shah grapples with pressure from his family, an ex-lover, and societal expectations regarding his suitability for the groundbreaking role.
Release Date
The series is set to premiere globally on March 25 on Prime Video. Alongside the images, the streamer has released a clip featuring Shah’s family in a humorous yet frantic discussion about his rumored casting as Ian Fleming’s legendary spy.
Cast and Characters
Bait features a talented ensemble cast:
- Riz Ahmed as Shah Latif
- Guz Khan as Zulfi
- Sheeba Chaddha as Tahira
- Sajid Hasan as Parvez
- Aasiya Shah as Q
- Weruche Opia as Felicia
- Ritu Arya as Yasmin
Production Team
The show is produced by Jax Media and Amazon MGM Studios. Riz Ahmed and Allie Moore serve as executive producers for Left Handed. Ben Karlin also plays a significant role as both executive producer and showrunner alongside Ahmed.
About Riz Ahmed
At 43, Riz Ahmed is a distinguished talent in the film industry. He gained acclaim for his role in Nightcrawler, sharing the screen with Jake Gyllenhaal. His career highlights include a notable performance in Star Wars: Rogue One, an Emmy for The Night Of in 2016, and an Academy Award nomination for Sound of Metal in 2019. His short film The Long Goodbye won the Oscar for Best Live Action Short in 2021. He recently appeared in a contemporary adaptation of Hamlet set in London.