Bills TE Poised to Dominate End Zone on January 17, 2026
As the NFL playoffs progress, the Buffalo Bills’ tight end Jackson Hawes is emerging as an intriguing long-shot candidate for the upcoming King of the End Zone promotion on January 17, 2026. This promotion, featured by DraftKings, draws attention to players who can find success in the end zone during critical matchups.
Bills TE Jackson Hawes: A Dark Horse for the End Zone
The NFL’s divisional round sees four teams remaining, with franchises like the Bills, Denver Broncos, San Francisco 49ers, and Seattle Seahawks vying for the championship. The competition is particularly fierce as these teams have dynamic offenses, providing plenty of opportunities for touchdowns and potential winnings in the King of the End Zone contest.
Understanding the King of the End Zone Contest
The King of the End Zone promotion is straightforward. Participants must:
- Opt-in and place a minimum $5 bet on a touchdown scorer.
- Place the bet before the scheduled kickoff between the 49ers and Seahawks.
- Keep the bet active without cashing out.
Even if a player does not score the first touchdown but achieves the longest touchdown of the day, participants will still qualify for a share of a $2 million prize pool. Notably, passing touchdowns do not count, focusing purely on rushing or receiving touchdowns from players.
Why Jackson Hawes Could Shine
Jackson Hawes stands out as a compelling choice for the King of the End Zone promotion. Despite being eighth on the Bills in receptions and targets, his scoring ability cannot be overlooked. He is known for stepping up during critical moments. His performance includes:
- Five touchdowns, ranking him fifth on the team.
- A notable 26-yard touchdown against the Miami Dolphins in Week 9.
- A 78.9% success rate as a pass-catcher, leading all players with at least one target.
With the recent injuries to fellow receivers Gabe Davis and Tyrell Shavers, Hawes may see increased opportunities. His previous experience at Yale also shows he can find the end zone, as he led the team with four scores in 2022.
Challenges Ahead
Although capable, Hawes faces tough competition against Denver’s elite defense. The Broncos have limited wide receivers but allowed tight ends to score six touchdowns, showcasing a potential avenue for Hawes. His strong blocking skills and ability to perform well against man coverage can enhance his gameplay. The upcoming game against the Broncos may present the perfect opportunity for him to convert drives into touchdowns.
With plenty at stake and the Buffalo Bills pushing for victory, Jackson Hawes could very well be the key to achieving that elusive King of the End Zone title. As fans gear up for the divisional round, all eyes will be on the tight end to see if he can capitalize on this chance.
