Apple Unveils New Sainte-Catherine Store in Montreal Today
The newly inaugurated Apple Sainte-Catherine officially opens its doors today in Montreal, showcasing a revitalized space that reflects the city’s growth and innovation. Located on the iconic corner of Sainte-Catherine Street West and Rue de la Montagne, this new store more than doubles the size of its predecessor, enhancing Apple’s footprint in downtown Montreal.
Apple Sainte-Catherine: A Commitment to Community
Apple has a rich history in Montreal, having contributed to the local community for nearly 20 years. Deirdre O’Brien, Apple’s senior vice president of Retail and People, expressed excitement about strengthening ties with the community through this project. She noted, “We’re incredibly excited to build on this long-standing relationship and create a destination where our customers can experience the very best of Apple.”
A Thoughtfully Designed Space
The design of Apple Sainte-Catherine is both inviting and inclusive, featuring various table heights and spacious access routes for wheelchair users. The new façade combines historic Quebec Saint-Marc stone with local granite, and skilled artisans restored the building’s cornice.
- Dedicated Apple Pickup area for online orders.
- The Genius Bar offering expert support.
- Personalized shopping sessions available.
- Flexible financing options and competitive trade-in values.
Free Learning Opportunities
Apple also provides free Today at Apple sessions. Customers can learn skills such as:
- Framing shots and editing videos.
- Using Apple Intelligence on devices like the iPhone, iPad, and Mac.
- Understanding assistive technologies like VoiceOver.
The knowledgeable team at Apple Sainte-Catherine, comprising nearly 200 Specialists who speak many languages, is prepared to assist customers in maximizing their technology experience.
Special Events for the Grand Opening
To commemorate the grand opening, local illustrator and designer Catherine Potvin will conduct live art demonstrations on January 16 and 17. Customers will have the opportunity to receive unique illustrations drawn on their Apple retail bags during select times.
Apple’s Presence in Canada
With over 40 years in Canada, Apple operates 28 retail stores nationwide, including five in Quebec. The new Sainte-Catherine store reinforces Apple’s commitment to enriching local culture through technology. Customers are encouraged to explore creative local content across various media and sign up for Today at Apple sessions.
