Ted Sarandos Confirms 45-Day Theatrical Release for Warner Bros Films
Ted Sarandos, the co-CEO of Netflix, has confirmed that the company is committing to a 45-day theatrical release window for films from Warner Bros. This announcement aligns with Netflix’s acquisition process of the Hollywood studio, as Sarandos aims to demonstrate Netflix’s capability in the theatrical space.
Ted Sarandos’ Commitment to Theatrical Releases
Speaking with The New York Times, Sarandos emphasized that Netflix’s involvement in theatrical releases is not due to viewing them as an outdated concept. Instead, he acknowledged that the theatrical model is a profitable business that needs to be nurtured.
Sarandos indicated that with the acquisition, Netflix will significantly engage in theatrical distribution, emphasizing the financial potential it holds for the company. “When this deal closes, we will own a theatrical distribution engine that produces substantial revenue,” he stated.
Details of the 45-Day Theatrical Release Window
- Netflix will implement a 45-day window for theatrical releases from Warner Bros.
- Sarandos stressed the importance of competing in the box office.
- The focus will be on maintaining existing distributions while optimizing financial returns.
While discussing the relevance of theaters, Sarandos acknowledged varying experiences. He noted that cinemas may feel outdated to some people, particularly those in less accessible locations. He pointed out that not everyone has the luxury of easily visiting a movie theater.
Changing Perceptions of Theatrical Film Viewing
During the Time100 Summit in April 2025, Sarandos reiterated that theaters might be considered outdated for many, but not for everyone. He used personal anecdotes about his family’s movie-going habits, indicating that urban areas still thrive with multiplexes.
Sarandos’ remarks provoke thought about the evolving landscape of cinema and the varying accessibility of movie theaters across different demographics. As Netflix continues to adapt, it aims to balance between streaming and theatrical releases effectively.