Krispy Kreme® Sweetens Tax Day with Irresistible Tax Break
On Wednesday, April 15, Krispy Kreme® will mark Tax Day with a limited-time customer reward. The offer returns for the fourth consecutive year.
Promotion details
In shops and drive-thrus, customers who buy any dozen doughnuts at regular price will get a free Original Glazed dozen. The in-store and drive-thru limit is two free dozens per guest.
Online orders for pickup or delivery qualify with promo code TAXBREAK. The app and website offer limits one free Original Glazed dozen per online order.
Timing and participation
- The promotion is valid only on April 15.
- Applicable to regular-priced dozen purchases.
- Promo code TAXBREAK must be used for online pickup or delivery.
Marketing and seasonal tie-ins
The Tax Day activity comes alongside Krispy Kreme’s Spring Seasonal Collection. Seasonal items are available in shops, drive-thrus, and through the app and website.
The brand encouraged customers to share moments online. Social tagging suggestions include #KrispyKreme and @krispykreme.
Company background
Headquartered in Charlotte, North Carolina, the chain operates in more than 40 countries. Its business combines fresh doughnut shops, retail partners, and a growing digital channel.
The Original Glazed doughnut remains the company’s signature menu item.
Executive comment and where to learn more
Alison Holder, Chief Brand and Product Officer, said rewarding customers for finishing tax tasks fits the brand’s joyful spirit. She called the offer a simple way to celebrate completing taxes.
For full promotion details, visit Filmogaz.com. The campaign positions Krispy Kreme as a playful reward provider, effectively Sweetens Tax Day with an Irresistible Tax Break.
