Amazon Unveils Melania Trump Documentary: An Exclusive Behind-the-Scenes Look

Amazon Unveils Melania Trump Documentary: An Exclusive Behind-the-Scenes Look

Amazon is set to release an engaging documentary titled *Melania: Twenty Days to History*, providing an exclusive behind-the-scenes look at the life of Melania Trump. The film, directed by Brett Ratner, will premiere at the Kennedy Center in Washington, D.C., on Thursday.

Event Details

A sneak peek of the documentary was hosted at the White House and attended by notable figures such as Apple CEO Tim Cook, Queen Rania of Jordan, and former champion boxer Mike Tyson. The event featured custom-made popcorn buckets and gift boxes displaying the first lady’s image, creating an extravagant atmosphere.

Documentary Production Insights

Amazon MGM Studios acquired the film rights for a staggering $40 million, the largest sum ever paid by the platform for content. This strategic move was made shortly after Amazon founder Jeff Bezos dined with the Trumps at Mar-a-Lago. Reports indicate that Melania Trump retained approximately 70% of the licensing fee, totaling $28 million.

Despite concerns about ethical implications, it was noted that Melania, as First Lady, is considered a private citizen under ethics laws, which made her deal with Amazon legal.

Challenges During Filming

The production of the documentary faced significant challenges, requiring three separate crews across Florida, New York City, and Washington, D.C. Each team was led by renowned cinematographers, including Jeff Cronenweth and Dante Spinotti. Workers reported a chaotic environment, with issues arising from filming restrictions involving Secret Service protocols and logistical hurdles.

  • Filming locations: Florida, Washington, D.C., New York City
  • Notable cinematographers: Jeff Cronenweth, Dante Spinotti, Barry Peterson
  • Challenges: Security protocols, logistics, long hours

Director Controversies

Brett Ratner’s involvement raised eyebrows, as he was previously accused of serious misconduct. While some crew members found working with Melania Trump to be straightforward and pleasant, opinions on Ratner varied widely. Issues with him allegedly included a lack of awareness about crew welfare and a disorganized filming process.

Anticipated Reception and Investment

Amazon has reportedly invested an additional $35 million in marketing the documentary, including substantial advertising during NFL broadcasts. Expectations for its opening weekend box office performance vary widely. For instance:

Source Projected Earnings
BoxOffice.com $1 million
National Research Group $5 million

Past conservative-themed films show that audiences may surprise analysts; films like *Reagan* and *Am I Racist?* have performed well against expectations. Whether *Melania* will achieve similar success remains to be seen, but the buzz surrounding its premiere suggests it will attract considerable attention.